Identity Design
Logo, Stationary, ID Badges, Bus Stop Ad,
Direct Mail Postcard, Website
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The National Marine Foundation is a fictional non-profit with the goal of aquatic conservation and education. For this brand, I aimed to create a large corporate brand that would have an abstract, but easily recognizable mark. I also developed a handful of brand touchpoints which illustrated the brand in real applications, such as stationery, ID badges, and a few advertising pieces.